FOR COACHES AND BRANDS FOCUSED ON

Website copy that feels true to you and resonates with your ideal clients

Your brand deserves a message that’s clear, genuine, and captivates the clients you want to serve

IMAGINE...

Imagine website copy that describes your business in a way that feels just right.

Website copy that conveys who you are, your passion, and your expertise in a way that’s authentic, in a voice that feels yours.

Copy that actually helps you sell your services, without feeling salesy.

Now…

Now look at your website copy: is that what it does?

Mmm, that’s a tricky one, isn’t it?

Finding the right words, finding your voice, selling without feeling icky about it, that’s a difficult balance to strike.

So don’t make it harder for yourself. Because, really, you don’t have to.

Instead, partner up with an expert.

Team up with a website copywriter who can dive into your business and reemerge with the treasure of your brand message, voice and copy.

Partner up with a professional who will do the research, the exploration, the reflection—the hard work that can’t be improvised to write authentically and effectively for you and your brand.

This is where I come in

Hey there, I’m Laurence Ogé, a website copywriter and messaging strategist who loves turning complex ideas into meaningful, actionable messages.

I partner with coaches and brands focused on mental health, wellness, and personal and professional growth. Why? Because these topics are all connected by a sense of curiosity and growth, and I find it stimulating.

And my goal? Creating copy that isn’t just words on a page but a bridge to your audience’s hearts and minds (and wallets, please). While feeling true to you.

The heart of what I do for you

You’re passionate about what you do, and you care about your clients. You want a website that reflects that passion, and that truly works for you. That’s where I can help you.

I specialize in:

“I want to thank Laurence for applying her expertise and methodology to rewrite my website. She helped me a lot by translating my message and my clients’ feedback into copy that is absolutely to the point, easy to read, and addresses my clients’ needs. And besides all of that, I really enjoyed her structured way of working as well as our conversations flowing naturally and open-minded. Thank you, Laurence!”

Dagmar Hopf, Mindset and Empowerment Coach

How we can work together

I offer 5 ways to help you bring your website and message to life:

Done-for-You Website Copywriting and Messaging Strategy

This is my full copywriting service experience, delivering copy that’s clear, aligned, SEO-optimized, and ready to publish.

Done-with-You Website Copy Guide

If you want to create your own copy, I’ll guide you through the process so you don’t keep second-guessing yourself.

Website Message and Copy Audit (with UX insights)

I lead a thorough review of your website copy and user experience (UX) to ensure you’re connecting and converting effectively. Then you go and implement!

Website Strategy Session

Get a clear idea of everything you’ll need to create your first website. This is perfect if you’re planning to take the DIY route but would like to really understand the journey ahead.

Voice-of-Customer (VoC) Interviews

You can’t improvise copy that’s going to resonate with your ideal clients. That’s why I interview some of your former clients to give you the insights you need to write confidently.

Good to know: I write in English and French, so your message reaches audiences in both languages—seamlessly. Mais oui, mais oui! 😉

Curious to know more about the many ways I can help you make your website a lead machine?

More than just words

Beyond website copy, I’m here to make your site work for both you and your visitors. We’ll help them find your website with SEO-optimized copy. And we’ll make sure they stay thanks to a message that speaks to them and a great user experience. Let’s create together an online presence that resonates with your ideal clients and helps them take the next step with you.

These professionals trusted me with their copy

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Ready to start?

Book a free call with me and let’s create a website that tells your story and drives results.